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Tuesday, June 20, 2006
Freeway 2.0 - Just Another Roach Motel
Recently I was approached by an overzealous sales yahoo from Lionbridge. I am pretty sure that this dude had gotten wind that BMC was in the market for a Global Content Management system. He was trying to use me as a back door to the decision makers so that he could pitch his product .

Freeway is a pretty cool product from what I can tell. It allows online management of content and facilitates translation of content between the publisher and the translators. However, Freeway has one fatal flaw. Its a Roach Motel. Here are some nuggets straight from the website:

Access to Freeway’s collaboration features and language technology is free for Lionbridge clients and translators.


And if you look at the terms of use:

1.1 The Site is a communications medium by which clients can have access to and use Services offered by Lionbridge.


That approach is so old it is pre Web 1.0! Gimme a break! The sales dude initally pitched this to me as a "Free" SAAS offering "like Salesforce.com". Again its a cool product, but it ain't nothing like salesforce.com. And like the terms of use state - this roach motel is simply a communications medium. Until Lionbridge wake up and smell the coffee, this is never going to evolve to be a kick ass service offering. A real shame.

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All views expressed in this post and on this blog are my own. None of my comments should be construed to represent the views of others including and not limited to: BMC Software Inc., Corel Corporation, Dun and Bradstreet and AC Nielsen. Copyright Chris Hughes 2004-2012